Skip to main content

Posts

Featured

Advertising: Postcolonialism blog tasks'.

  Introduction to Postcolonialism: blog tasks Create a new blog post called 'Advertising: Postcolonialism blog tasks'. Read ‘The Theory Drop: Postcolonialism and Paul Gilroy’ in MM75  (p28). You'll  find our Media Magazine archive here  - remember you'll need your Greenford Google login to access. Answer the following questions on your blog: 1) Look at the first page. What is colonialism - also known as  cultural imperialism?  Attitudes that are now collectively known as ‘cultural imperialism’ or ‘colonialism’ – the belief that native people were intellectually inferior, and that white colonisers had a moral right to subjugate the local populace as they were ‘civilising’ them: in other words, trying to make them more like Western European society. 2) Now look at the second page. What is postcolonialism?  3) How does Paul Gilroy suggest postcolonialism influences British culture? 4) What is 'othering'? 5) What examples of 'othering' are provided by...

Latest posts

Score advert and wider reading

Gender, identity and advertising: blog tasks

Representations of women in advertising

Advertising: Introduction to advertising blog tasks

Media Assessment 2 learner response

Ideology

Collective identity and representing ourselves: blog tasks

index

Feminist theory